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Bohoy Design has been called upon to create identities for numerous companies–
from food to tech–
big and small–
established and start-ups.
Awards... are the rewards for months of work and deadlines.
Bohoy Design recently won a silver award in the
B2B Direct Marketing Campaign category
[Summit Creative Awards] for their work on the
Agion "Bug Free" direct mail program.
Salem Missions works to offer men and women the opportunities they need to end their homelessness.
Bohoy Design designed this pro bono logo for one of their Spring fundraising events "Spring for Hope" with the hope of helping the mission's goal.
Bohoy Design designed and illustrated this set of children's dishes for the Essex Collection which featured whimsical creatures of the sky- 'Puff' a cloud, the shining stars, flying birds, and the happy sun.
They also designed the packaging for the entire children's dish line [below].
Right now we all wish that dog days were here instead of snow days.
In the meantime, pour a cup of hot chocolate and read that book you've been trying to get to that you picked up at the library. Bohoy Design has always believed that libraries are the souls of communities, so they have volunteered their time and services to help maintain them through fundraising, renovation projects,
and informational pieces such as this pro bono newsletter for the Beverly Farms Library.
This summer issue featured the annual Dog Show. Woof, woof!
A nice invitation is the harbinger to a nice event.
Bohoy Design just designed an invitation for
Massachusetts Specialty Food Association [Msfa]
for their annual dinner to be held this March.
A silver envelope holds the ribbon tied pieces that
utilize the letters in their moniker on each piece:
M for members, s for schedule, f or form, and a for address.
New England Cranberry Co. wanted an updated image- away from 'ye old country store look' to a contemporary, clean, simple brand presentation that visually stated that "Cranberries aren't just for Thanksgiving."
Bohoy Design created a fresh new look starting with the logo and sage green labels, followed by the brand extension to other products: chocolates, syrup, gift box, etc.
Some of the family of products shown.
American Marine Model Gallery was moving.
To announce the move BOHOY DESIGN illustrated a map, then took the America's ship from their logo and had it animated to literally sail from Salem to Gloucester, MA. The map was then used on their website, as an email announcement, and a postcard.
Southern New Hampshire University needed an alumni institute advancement campaign. Their branding was in place, so BOHOY DESIGN designed a series of colorful pieces that extended it, as well as their message.
A Parent Calendar that highlighted school schedules, events, and tips completed the package.

The International Yacht Restoration School in Newport, RI does just that. They bring beautiful boats back to their original glory. William H. Combs, a prominent collector of miniature museum quality ship models by renowned marine artists Donald McNarry and Lloyd McCaffrey, donated his collection to be exhibited at their renovated mill building.
BOHOY DESIGN was called on deck to design and produce the 64 page book/catalog written by R. Michael Wall of the American Marine Model Gallery, that showcases the extraordinary collection.
The result is shown above.
Four packaging designs by Bohoy Design were featured in a new book “Color Management for Packaging” by John Drew & Sarah Meyer, California State University. All aspects of compelling communication through color in packaging are explored from issues of standout, impact and legibility, emotional response to color, and appetite rating.
BOHOY DESIGN designed the packaging, label, logo and illustrated the individual fruit icons for the glorious flavors of summer captured inside these jam jars for Echoes of Summer.
The sunny yellow jars jumped off the shelf.
[Note: This won a New Food Product Packaging Award at its unveiling].
Spaulding Rehab Hospital had a touching story to tell about a special mother who adopted a disadvantaged baby in their care.
BOHOY DESIGN was commissioned to design an informational package with this story to be sent to potential donors.
Bouquets to the mother, child, hospital, and donors.
and, sometimes bring a rainbow.
BOHOY DESIGN designed and produced this colorful 160 page book/catalog for the Peabody Essex Museum's exhibit "Painted with Thread," which won an award from the NE Museum Publications Assoc.
Green, and, more green:
BOHOY DESIGN designed and produced these 3 consecutive
'green' promotional pieces for Triumvirate Environmental, a waste
management company, to send to their clients on Earth Day:
Year 1
We packaged birdseed in mini hazardous waste drums- Replace waste.
Year 2
We put chocolate "worlds" in tiny straw nests- The earth is our nest.
Year 3
We sent peacock feathers to announce their new website- They were proud as peacocks.
Bohoy Design just designed this 2007 Annual Report cover for Xenon Corp. The cover highlights Xenon flashlamps used in solar simulators for solar energy.
This 16 page President's Report for the Essex National Heritage Commission was designed and produced by Bohoy Design. A photographic repeat of their triangular logo on the cover helps create an extension of their ID.
A new product.
A new brand.
Cape Cod Bay Company wanted a clean New England look that visually represented their name for their new brand ID/packaging.
Bohoy Design gave them a nautical banner with blue sea and sky, seagulls, and the obiquitous Cape Cod lighthouse as a backdrop for their calamari bites.
For the 4th year in a row the Boston Public Market has used Johanna Bohoy's illustration of chefs for their successful fundraiser "Chef's Harvest Dinner." The whimsical image has become the identity for this annual event that features unique harvest dinners at Boston's finest restaurants by first class chefs. Bohoy Design produced the original promotion pieces for the event.
This logo was developed by Bohoy Design for a new coffee café on the Gulf coast of Florida. Since they are located on the waterfront, the coffee cup holds a combination image of the morning star, sunrise, and sunset that greets them each day.
We're happy to announce that our 'studio dog' Beau Baer won "Most Obedient Dog" in the Northeast Animal Shelter Dog Contest.
[Now we're working on the 'studio cats' to win Most Obedient Cat.]
Here's Beau posing in his prize– a yellow rain slicker.
"Here Beau..."
The Boston Globe featured Johanna's paintings in their Side Kick section. To see more paintings go to her site Lightcaught.com